Today September 24 th 2016 is our birthday, 23 years of life on line, in to work to the contemporary
version with the most advanced technologies of today we are not able, whether to underline to duty,
the meaning and the importance of the contents of our job, not of the technology same that you/they
represent by now the reality (our fortune) of different million of human beings or
(impassioned-gourmand) simple human beings that they have reached the awareness that the good food
is absolutely the same base of their quality of the life. The exponential daily growth of this human
entity, both for the whole professional sector of the ristorazione that is for us a great emotional
position to the outside (the clients). From absolute pioneers, of the more half powerful person than
communication, until now invented by the man. We can affirm, to be honored indeed to have anticipated
that all of this would have become one of the few, solid lines, clear of the whole economy of the
planet, (for indeed however) not only to words.
Our project was born thanks from the intuition of a Milanese chef, Simone Rizzi up, today busy in
the cultivation of the wine, child of one of the greatest advertising Italian of the history "Michael",
impassioned since child of kitchen and naturally influenced by the activity of their father, inclusive
immediately the potentialities of this great mean of communication: "Internet" we were to horse
between November and December of 1993, I had been returning for few days from New York where I had opened,
in preceding January, my agency of publicity Art Director's Factory Inc.
to which have placed side by side another society Advertising Factory, (an experiment of creative search)
because I had realized that this mean would have become the true contemporary revolution. It was almost a
year, of facts what I wondered me, as so many others to the epoch, thing was correct to do in this new
universe and possession success.
Memory that when we inserted our portals in Internet, it was September 24 th 1994, the results in the motors of search since that time with the word "restaurants or restaurant" they were of 7-9 answered."
Today, September 22 nd 2016, the same application done on Google with the word Restaurant: from 119.000.000
results, while "Restaurant" from 1.570.000.000 results.
What we can say after having verified so important results, besides": we had really reason, no evil."
Our consumers to today (22 September 2016) I am 119.364.239 (122.456) among parenthesis you/he/she is
pointed out the last week. Mer 04-Nov-1998 + 29.452.657 of the first 3 months of presence on line,
from 24-Sett-1994 it was of + 48.476.258 but these information were not correct in how much the
calculator was not correctly regulated, that is as clik-true 1 are technically said 1, when the
counter marks 1 consumer that enters the site, and 1 remain even if the looked pages have been 10
or more. In every case skimming the information in our possession of the excesses we have been able
stimatr an use of 29 million consumers.
We have become: for the book industry of the sector and for the public, the point of reference of the
new middle - the guide Michelin - that it completes instead well 116
years in 2016 and from many years it is unquestionably the meter of international measure of
You our is "the Official Guide to the Restaurants" of quality in the universe Internet and with the time, it will extend him in all the angles of the planet earth.
To this point for instance inserting only some links, of the innumerable reflexes or copies of other
inizitive, of our job. We invite you to try alone for verifying the consistence of the affirmations,
more authoritative, done in this page.
Giovanni Zullo "creative and publisher of this initiative."